Lindy Payne to step down from the AAR as Jones takes over

Lindy Payne, the founder of the agency/client matchmaker, the AAR Group, is to leave the company after completing its sale to her number two, Martin Jones, for an undisclosed sum.

Lindy Payne, the founder of the agency/client matchmaker, the AAR

Group, is to leave the company after completing its sale to her number

two, Martin Jones, for an undisclosed sum.



Payne said she would stay with the company for the next three months

before leaving to take ’a long holiday’.



She said: ’I’ve had 24 wonderful years taking the AAR to where it is

today. Martin will take it onwards. I couldn’t be happier. It’s in the

best possible hands.’



Payne was adamant, however, that her decision to sell the AAR would not

mean the end of her relationship with the ad industry. ’I have a number

of options to consider,’ she said. ’I’ve still got a lot of active years

left in me.’



Jones, who raised the funds for the buyout with a bank loan, will

continue as managing director after Payne’s departure and has no plans

to recruit other managerial staff.



The former J. Walter Thompson marketing director joined the AAR two

years ago and has spearheaded its evolution into a one-stop shop for

clients, covering above-the-line advertising, direct marketing, media

buying and public relations.



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