BRIGINSHAW, PAUL
Job Creative director and partner, Miles Calcraft Briginshaw Duffy.
Company Miles Calcraft Briginshaw Duffy, 15 Rathbone Street, London W1.
Work tel +44(0)20 7073 6900.
Born 2 March 1954.
Place of birth Torquay, Devon.
Lives Wandsworth, London, and Dorset.
Family Wife, Laura. Daughter, Francesca. Son, Oliver.
Career milestones Winning a Campaign poster award while still at the
Royal College of Art. Getting my first ad into the D&AD Annual. Getting
my first D&AD Pencil. Being head of art at CDP. Being hired by David
Abbott. Starting MCBD. Becoming a top 30 agency within five years.
What one principle in life do you live by? Fair play.
What advice would you give someone wanting to follow in your footsteps?
Be curious, proactive, courteous, passionate, professional, honest,
wise, loud, quiet, hungry, unique, driven.
Be better than you ever thought you could be but, above all, be you.
Your alternative career? Photographer.
Name your three closest friends in the business Sean Thompson at Wieden
& Kennedy. Ed Evangelista at JWT New York. Bob Gabriel, freelance
creative, London.
Favourite consumer magazine Vogue Italia.
Favourite business magazine Campaign, of course.
Favourite newspaper The Times.
Favourite TV programme Sky Sports1, 2 and 3.
Favourite radio programme Bam Bam on Kiss FM.
How do you unwind? I take photographs, take holidays and work in my
garden.
What is your greatest extravagance? A Leika M7 with a F2 28MM aspheric
lens.
Name one thing about yourself that might surprise others I can fold a
table napkin into the shape of a shoe.
If you were an ad, what would your strapline be? "Just do it."
Lowdown From CDP to Abbott Mead Vickers and now as joint founder of
MCBD, Briginshaw has collected more than 25 major awards in his career
so far.
BROOKE-TAYLOR, DANIEL ELVIS MARLON
Job Creative head, TBWA\London.
Company TBWA\London, 76-80 Whitfield Street, London W1.
Work tel +44(0)20 7573 6666.
Born 13 May 1969.
Place of birth Chesterfield, Derbyshire.
Lives Next to a man with a massive hedge.
Family Janey and our daughter, Daisy.
Career milestones I try to enjoy every step. No milestones yet.
What one principle in life do you live by? You can't lick your elbow.
What advice would you give someone wanting to follow in your footsteps?
Stop following me, you weirdo, or I'll call the cops.
Your alternative career? It's never crossed my mind. I've always wanted
to do this.
Name your three closest friends in the business A producer with a
rubbish tattoo, a director with a silly name and a creative director who
has seen me being sick. And Gaz.
Favourite consumer magazine Razzle.
Favourite business magazine Creative Review.
Favourite newspaper The Observer.
Favourite TV programme Match of the Day.
Favourite radio programme John Peel's Home Truths.
How do you unwind?
A cheeky beer.
What is your greatest extravagance? A Kit Kat from the minibar at the
Sanderson for £3.50. (It was a chunky one, though.)
Name one thing about yourself that might surprise others I was a
stripper in Corfu until the night my arse set on fire.
If you were an ad, what would your strapline be? I don't know. Can I
draw a picture instead?
Lowdown The laidback creative has just moved to London following a
decade at BDH\TBWA. He is still a passionate Derby County fan and cites
a picture of him dressed as the team's mascot as his most prized
possession. Valuable to his agency as much for his strategic thinking as
his creative nous.
BROWN, ANDREW WILLIAM
Job Director-general, the Advertising Association.
Company The Advertising Association, Abford House, 15 Wilton Road,
London SW1.
Work tel +44(0) 20 7828 2771.
Born 3 March 1946.
Place of birth Beaconsfield, Buckinghamshire.
Lives Cornwall (home) and Paddington (necessary).
Family Wife, Shelby.
Career milestones 1.Getting married. 2.Being lucky enough at JWT to be
the account planner on Guinness in the 70s and account director on
Rowntree in the 80s - two of the great jobs in the business. 3.The
challenge of the Advertising Association is different but equally
satisfying. Learning that Jeremy Bullmore's long-held beliefs about the
difference between advertising and advertisements is not mere pedantry
but essential to trade association thinking. 4.The completion, later
this year, of a successful transition of the regulation of broadcast
advertising content from Ofcom to the self-regulatory system will be a
very worthwhile outcome of the delights of real negotiation.
What one principle in life do you live by? You can make your
own luck.
What advice would you give someone wanting to follow in your footsteps?
Be curious. Understand that indecision is a bad thing but doubt is not.
Disasters are not all bad as they hothouse learning. Enjoy the job
because you do best what you enjoy doing most. Don't overplan your
career. Be patient, others aren't.
Your alternative career? Undiscloed.
Name your three closest friends in the business Laughter, trust,
commitment are present in all the best people.
Favourite consumer magazine The Spectator.
Favourite business magazine Market Leader.
Favourite newspaper The Daily Telegraph.
Favourite TV programme Dad's Army.
Favourite radio programme The News Quiz.
How do you unwind? Gardening and reading take me to places I'd prefer to
be. Walking
to work.
What is your greatest extravagance? A dislike of own-label brands.
Name one thing about yourself that might surprise others Being shy.
If you were an ad, what would your strapline be? "Continue."
Lowdown It takes clever diplomacy to achieve consensus among the AA's
disparate membership and get them all pulling in the same direction but
Brown does it with consummate skill.
He has played a key role in marshalling the food and drink industry's
defence against allegations that its advertising contributes to obesity.
BROWN, KEVIN THOMAS
Job Partner, Soul.
Company Soul, 4 New Burlington Street, London W1.
Work tel +44(0)20 7292 5999.
Born 28 May 1962.
Place of birth Dublin.
Lives London.
Family Wife, Philippa. Children, Polly and Joey.
Career milestones 1981-1983: AFA, Dublin advertising agency. 1983-1985:
Nestle UK (media auditor). 1985-1990: BMP (media planner/buyer).
1990-2000: Bartle Bogle Hegarty (media director) and Starcom Motive
(director).
2000 to date: Soul (founding partner).
What one principle in life do you live by? Life is too short so do what
you think is right and enjoy it.
What advice would you give someone wanting to follow in your footsteps?
Having passion for what you do is the most important thing. Take the
business seriously, not yourself, and always remember 90 per cent of a
great idea is making it happen.
Your alternative career? Writing music from a small hut on the west
coast of Ireland.
Name your three closest friends in the business Bruce, Duncan and Andy,
my partners at Soul.
Favourite consumer magazine Uncut.
Favourite business magazine Admap.
Favourite newspaper The Sun and The Guardian.
Favourite TV programme Tonight with Jonathan Ross.
Favourite radio programme Pete and Geoff on Virgin.
How do you unwind? In a room in a cottage in Hampshire that I call my
"music studio".
What is your greatest extravagance? My guitars.
Name one thing about yourself that might surprise others I've got two
birth certificates.
If you were an ad, what would your strapline be? "Enjoy the craic!"
Lowdown Married to Philippa Brown, the managing director of IPC TX,
Brown enjoys a social life with the media jetset. His chosen club,
Century, bridges perfectly his working life and reputation for being an
Irish rabble rouser.
BRYANT, GEORGE
Job Head of planning, Abbott Mead Vickers BBDO.
Company Abbott Mead Vickers BBDO, 151 Marylebone Road, London NW1.
Work tel +44(0)20 7616 3500.
Born 10 September 1970.
Place of birth London.
Lives London.
Family Wife, Rachel. Two daughters, Gaby and Jasmine.
Career milestones Every great idea I've ever had the pleasure of working
on.
What one principle in life do you live by? Common sense is as rare as
genius.
What advice would you give someone wanting to follow in your footsteps?
Enjoy it.
Your alternative career? I'd hate to think.
Name your three closest friends in the business Al Mosely at Mother ,
Mark Radcliff at Murmur, and Chris Chalk at boymeetsgirl.
Favourite consumer magazine Empire.
Favourite business magazine Creative Review.
Favourite newspaper The Observer.
Favourite TV programme Phoenix Nights.
Favourite radio programme Undisclosed.
How do you unwind? Often.
What is your greatest extravagance? Lie-ins.
Name one thing about yourself that might surprise others I'm an open
book.
If you were an ad, what would your strapline be? "Who dares wins."
Lowdown Mother was particularly sad to lose easy-going Bryant earlier
this year when he left to become the head of planning at AMV. At Mother
he earned himself the nickname Gorgeous George for his pleasant nature
and good looks. A charismatic character who wears his heart on his
sleeve.
BUCHANAN, PETER MICHAEL
Job Deputy chief executive, COI Communications.
Company COI Communications, Hercules House, Hercules Road, London SE1.
Work tel +44(0) 20 7261 8386.
Born 23 October 1947.
Place of birth Bedford, Bedfordshire.
Lives Maida Vale, London,
and Suffolk.
Family My long-suffering wife, Jane.
Career milestones Becoming advertising manager at British Leyland.
Joining Saatchi & Saatchi as a trainee. Winning a gold Lion at Cannes
for Dunlop.
Swimming in Larry Hagman's pool on a TV shoot. Running the BP and
British Airways accounts. Helping Tim Mellors present work to Charles
Saatchi.
Joining Impact FCA! as client services director. COI being chosen as
Campaign's advertiser of the year for 2001.
What one principle in life do you live by? I try to have integrity.
What advice would you give someone wanting to follow in your footsteps?
Work hard. Be positive. Never give up.
Your alternative career? Designing Formula One cars or being a top
political editor.
Name your three closest friends in the business With so many agencies on
our roster, I've got around 30 "closest friends" in the business.
Favourite consumer magazine Private Eye.
Favourite business magazine Campaign, of course.
Favourite newspaper The Independent.
Favourite TV programme Serious: Channel 4 News.
Not so serious: CSI Miami.
Favourite radio programme I don't have one, unless you'll allow me
Hancock's Half Hour.
How do you unwind? Eating in a favourite London restaurant or walking by
the sea in Suffolk.
What is your greatest extravagance? A visit to the Romantic Garden
nursery in Norfolk.
Name one thing about yourself that might surprise others I was a
cathedral chorister.
If you were an ad, what would your strapline be? "Does what it says on
the tin."
Lowdown Highly regarded by the agency community, Buchanan has built a
reputation as the safe pair of hands at COI. He no longer aspires to run
the show but has proved an invaluable right-hand man to COI chief
executives past and present.
BUDGEN, FRANK
Job director, Georgeous Enterprises.
Company Gorgeous Enterprises,
23-24 Greek Street,
London W1.
Work tel +44(0)20 7287 4060.
Details Not supplied.
Lowdown Budgen's legendary output is inversely linked to its propensity
to scoop awards - the fewer ads he makes, the more they seem to win. Shy
almost to the point of pain, Budgen shuns the limelight and won't be
making any gushing acceptance speeches any time soon.
BUHLMANN, JERRY
Job Chief executive, Aegis Media.
Company Aegis Media, EMEA, Parker Tower, 43-49 Parket Street, London
WC2.
Work tel +44(0) 20 7550 3280.
Born 26 November 1959.
Place of birth London.
Lives Cobham, Surrey.
Family Wife, Lisa. Children, Max, Jack and Katie.
Career milestones 1980-1983: Young & Rubicam. 1983-1989: WCRS. 1989:
founder of BBJ. 1999: business sale to Aegis Group. 2000: chief
executive, Carat International. 2003: chief executive, Aegis Media,
EMEA.
What one principle in life do you live by? Plan for the future but enjoy
today.
What advice would you give someone wanting to follow in your footsteps?
You only fail when you give up. Success is proportional to aspiration
and effort. Delivery is more important than image. Leadership is about
vision and direction. People will only follow you if you are going
somewhere.
Listen to good advice and choose your advisers carefully
Your alternative career? Probably an engineer.
Name your three closest friends in the business Russell Seekings at Leo
Burnett. Paul Marsterson at ITV. Stephen Knight at Creata.
Favourite consumer magazine Time Out.
Favourite business magazine The Economist.
Favourite newspaper The Daily Telegraph.
Favourite TV programme Match of the Day.
Favourite radio programme Radio 5 Live and Heart FM (on Saturday
nights).
How do you unwind? Exercise mainly. Running, swimming and cycling.
Eating out. Eating in with my wife, Lisa, and drinking good wine.
What is your greatest extravagance? My wine cellar and family holidays.
Name one thing about yourself that might surprise others Completed the
Cresta Run in St Moritz without crashing.
If you were an ad, what would your strapline be? "Does exactly what it
says on the tin."
Lowdown Buhlmann moved from the relative obscurity of Carat
International into a high-profile Aegis Media group role this year. He
has never been particularly high in the popularity stakes but has never
sought a place either.
BULL, MATTHEW LAURENCE CAMERON
Job Chief executive, Lowe London.
Company Lowe London, Bowater House, 68-114 Knightsbridge, London SW1.
Work tel +44(0)20 7584 5033.
Born 28 January 1964.
Place of birth Farnham, Surrey. Which, I admit, is strange for a South
African.
Lives Gerrards Cross. Moving soon to Denham, Buckinghamshire.
Family Wife, Sue. Children, Sarah and Thomas.
Career milestones I believe you're only as good as your last year - so
none.
What one principle in life do you live by? It's only a game.
What advice would you give someone wanting to follow in your footsteps?
Make your own.
Your alternative career? Wayne Rooney would have been the new Matthew
Bull.
Name your three closest friends in the business They wouldn't want
anyone to know.
Favourite consumer magazine Manchester United Monthly - glorious
unbiased reporting and analysis.
Favourite business magazine Chelsea FC Monthly - well it's not really a
football club is it.
Favourite newspaper The Namibian Diamond - it let us run ads for free.
Favourite TV programme Match of the Day. It's the music.
Favourite radio programme Don't listen to radio.
How do you unwind? Being with my family. The first nine holes of golf
because, up until then, there's still hope.
What is your greatest extravagance? Wine and coats.
Name one thing about yourself that might surprise others I care.
If you were an ad, what would your strapline be? "The name says it all."
Lowdown Bull's forthright opinions and in-your-face style are not to
everybody's taste. But his passion makes him Lowe's best chance of
restoring equilibrium to the London office. He is being seen as an
increasingly important power broker within the worldwide group.
BULLMORE, JEREMY
Job Consultant, WPP.
Company WPP, 27 Farm Street, London W1.
Work tel +44(0) 20 7408 2204.
Born 21 November 1929.
Place of birth Thames Ditton, Surrey.
Lives London and Wiltshire.
Family Wife, Pamela. Three children. Eight grandchildren.
Career milestones J. Walter Thompson London 1954-1987. Guardian Media
Group 1988-2001. WPP 1988 to the present.
What one principle in life do you live by? Somebody's watching.
What advice would you give someone wanting to follow in your footsteps?
Never try to follow in anyone else's footsteps.
Your alternative career? Sulked.
Name your three closest friends in the business Not telling.
Favourite consumer magazine The Spectator.
Favourite business magazine The best payer.
Favourite newspaper The Guardian.
Favourite TV programme News.
Favourite radio programme It's That Man Again.
How do you unwind? Cutting the grass.
What is your greatest extravagance? Lawnmowers.
Name one thing about yourself that might surprise others I'm very good
at soldering.
If you were an ad, what would your strapline be? "Hanging on in there."
Lowdown Bullmore is looking and sounding as sprightly as ever despite
having to step down from the WPP board this year because of his age .
Never refuse an invitation to hear him speak - Campaign's star columnist
is the best in the business and self-deprecating to a T.
BUNGAY, BIL
Job Deputy creative director, TBWA\London.
Company TBWA\London, 76-80 Whitfield Street, London W1.
Work tel +44(0)20 7307 9931.
Born 27 September 1964.
Place of birth Aldershot, Hampshire.
Lives Docklands, London.
Family Wife, Nelly. Son, Lucas (5). Daughter, Carla (1). Goldfish, Petit
Poisson, Tigger and Little Fish.
Career milestones Working with some truly brilliant people at TBWA - the
best agency in the world. Winning the Financial Times' best of the best
award with Trev. Working with David Lynch on the launch of PlayStation2.
Working on the relaunch of five. Working with McCain - truly brilliant
clients. Directing my first official commercial for fcuk. Creating the
biggest poster in the world for Adidas. Meeting Nelson Mandela. Helping
launch fcuk FM. Surviving the backstabbing 80s ad industry with only
mild mental scarring. Spending an entire week at the Cannes advertising
festival without having a single drink (seriously). Leaving work at
5.30pm once, back in October 93 (kidding). Surviving Dave Woods planting
my head in an office wall at the Christmas party. Once getting through
all my e-mails ...
blah blah blah.
What one principle in life do you live by? Eat the red one.
What advice would you give someone wanting to follow in your footsteps?
No advice - but please let me know where I am when you find me, my
mother wants to know.
Your alternative career? A salesman. Like, maybe in a haberdasher or
maybe, like, a, uh, a chapeau shop or something, you know, like: "What
size do you wear sir? I think we have that." You see, something like
that I could do.
Name your three closest friends in the business What? And risk letting
those that believe they're my friends know that they're just pawns in my
sordid little game? Too risky.
Favourite consumer magazine The Week. I read every word. Oh, and Stuff -
gadget porn.
Favourite business magazine Marketing Week. Go on, I dare you to write
it. All right, Campaign is pretty good too.
Favourite newspaper Depends on the headline. And if the ink comes off or
not.
Favourite TV programme Anything on the History Channel.
Favourite radio programme Anything on fcuk FM. Except when the cricket's
on.
How do you unwind? Are you saying I'm WOUND UP?!
What is your greatest extravagance? The wife.
Really expensive.
Name one thing about yourself that might surprise others I like life.
If you were an ad, what would your strapline be?
"Errrrrrrrrrrrrchaaaaaaaaa!"
Lowdown Trevor Beattie's creative partner. Without him, the McCain "chin
up" red sock in the white wash ad would never have come off - he was the
only one practical enough on the shoot to think to glue it to the
washing machine door.
BURKITT, HUGH
Job Chief executive, The Marketing Society.
Company The Marketing Society, 1 Park Road, Teddington, Middlesex.
Work tel +44 (0)20 8973 1700.
Born 24 April 1945.
Place of birth Cambridge.
Lives Balham, London.
Family Lives with wife, Jan, and two sons, Charlie (10) and Daniel (8).
Also father of three older children, Nicholas (31), Catherine (28) and
Guy (17).
Career milestones 1967: Unilever trainee at Birds Eye Foods. 1972:
account manager at Collett Dickenson Pearce. 1974: account director at
Wasey Campbell-Ewald. 1982: managing director of Fletcher Shelton
Delaney. 1986: founding partner at Burkitt Weinreich Bryant. 2000 :
chairman at Burkitt DDB. 2003: chief executive at The Marketing Society.
Current council member of The Advertising Association. Former council
member of ASA and IPA.
What one principle in life do you live by? Do as you would be done by.
What advice would you give someone wanting to follow in your footsteps?
Be more brutal.
Your alternative career? Lawyer.
Name your three closest friends in the business Tom Rodwell at Organic.
Douglas MacArthur at the Radio Advertising Bureau. David Kershaw at M&C
Saatchi.
Favourite consumer magazine Private Eye.
Favourite business magazine Marketing.
Favourite newspaper The Daily Telegraph.
Favourite TV programme Have I Got News For You.
Favourite radio programme I'm Sorry I Haven't a Clue.
How do you unwind? Singing with the DCPS choral society.
What is your greatest extravagance? Privately educating five children.
Name one thing about yourself that might surprise others I'm planning to
climb Mount Kilimanjaro in February 2005 for the second time - 38 years
after the first.
If you were an ad, what would your strapline be? "Hugh cares what you
think."
Lowdown The impeccably spoken Burkitt is one of the UK ad industry's
gentleman, even though not everybody will concur with some of his
establishment - some would say reactionary - views. A highly experienced
senior agency manager and a provocative commentator on industry issues.
BURT, PETER
Job Chairman, ITV.
Company ITV, 200 Grays Inn Road, London WC1.
Work tel +44(0)20 7843 8000.
Details Not supplied.
Lowdown Following the ousting of Michael Green as chairman of ITV, Burt
joined Charles Allen to take charge of the merged broadcaster. With his
experience of overseeing the Halifax and Bank of Scotland merger, the
company chose well and Burt's support for Allen has been qualified on
the basis of stripping costs from the business.
BUTTERFIELD, LESLIE
Job Managing partner, The Ingram Partnership.
Company The Ingram Partnership, 101 Wigmore Street, London W1.
Work tel +44(0) 20 7016 8216.
Born 31 August 1952.
Place of birth Reading, Berkshire.
Lives London and Berkshire.
Family Undisclosed.
Career milestones Five formative years at BMP. Seven at AMV, during the
crazy 80s. Starting, running and then selling my own agency: Partners
BDDH (1987-2001). Running a successful brand consultancy (Butterfield8).
Writing three books. Working with Labour. Working with some of the
nicest, smartest people for 20-plus years.
What one principle in life do you live by? Things always work out all
right in the end.
What advice would you give someone wanting to follow in your footsteps?
Think about the long game, not just the
quick wins.
Your alternative career? Lawyer, historian, lorry driver or running a
car dealership.
Name your three closest friends in the business Bruce Haines at Leo
Burnett.
Malcolm White at Euro RSCG. Chris Powell at DDB London.
Favourite consumer magazine Autocar.
Favourite business magazine Campaign.
Favourite newspaper The Times.
Favourite TV programme Formula One Grand Prix (ITV1).
Favourite radio programme The Today programme, Radio 4.
How do you unwind? Driving, skiing, swimming.
What is your greatest extravagance? Beautiful cars.
Name one thing about yourself that might surprise others I enjoy
birdwatching.
If you were an ad, what would your strapline be? "Hard work works."
Lowdown A renowned planner and Ferrari collector who, as part of Chris
Ingram's Mayfair gang, fits the mould perfectly - super brainy, wealthy,
if somewhat dour.
C
CADMAN, MARK
Job Managing director, Lowe.
Company Lowe, Bowater House, 68-114 Knightsbridge, London SW1.
Work tel +44(0) 20 7894 5571.
Born 30 December 1963.
Place of birth Farnborough, Kent.
Lives Fulham, London.
Family Wife, Ayesha. Two daughters, Molly and Grace.
Career milestones Started career in New York at DDB Needham. Returned to
London and worked for Publicis (Guinness), AMV (Volvo) and JWT (Kellogg)
before teaming up with Chris Thomas at Ammirati Puris Lintas. Promoted
to head of account management at APL and retained role in merged agency
as well as heading up the Tesco account team. Promoted to managing
director in 2003.
What one principle in life do you live by? Surround yourself with nice,
talented people. Life is too short to have to deal with arseholes, even
talented ones.
What advice would you give someone wanting to follow in your footsteps?
Be seen as someone who creates positive change on the accounts you work
on.
Your alternative career? Relunctantly, a lawyer.
Name your three closest friends in the business Russ Lidstone at Lowe.
Chris Thomas at Proximity and Jaspar Shelbourne at J. Walter Thompson.
Favourite consumer magazine Gardens Illustrated.
Favourite business magazine Business Week.
Favourite newspaper The Sunday Times
Favourite TV programme The X Factor.
Favourite radio programme The Breakfast Show on Heart FM.
How do you unwind? Running, tennis, skiing and gardening.
What is your greatest extravagance? Membership of the Harbour Club.
Name one thing about yourself that might surprise others I used to be a
tennis coach.
If you were an ad, what would your strapline be? "If only everything in
life was as reliable as ..."
Lowdown A consummate account man who, along with Paul Weinberger, has
helped keep Tesco faithful to Lowe. Despite earlier persistent rumours
that he was about to be wooed back to J. Walter Thompson, he's opted to
remain at Bowater House. Highly rated by his boss, Matthew Bull.
CALCRAFT, HELEN
Job Managing director, Miles Calcraft Briginshaw Duffy.
Company Miles Calcraft Briginshaw Duffy, 15 Rathbone Street, London W1.
Work tel +44(0)20 7073 6900.
Born 18 November 1966.
Place of birth St Albans, Hertfordshire.
Lives Balcombe Street, London NW1.
Family Two gorgeous girls, Rosa (3), Maya (2).
Career milestones Being offered a job as a graduate trainee by Peter
Mead. Working with, and learning from, Abbott, Mead, Vickers and Baulk
for a decade. Working with Tom Carty
and Walter Campbell for five years. Being promoted to the board of
Abbott Mead
Vickers at 28 and then to
new-business director at 29. Starting Miles Calcraft Briginshaw Duffy in
1999. Becoming part of a top 30 agency in four-and-a-half years,
described by
Campaign as unofficially the happiest agency in town.
MBA with distinction from London Business School in 1999. President of
Women
in Advertising and Communications London
in 2004.
What one principle in life do you live by? Do as you would be done by.
What advice would you give someone wanting to follow in your footsteps?
Take a leaf out of Kipling's book: If you can keep your head when all
about you are losing theirs and blaming it on you; if you can trust
yourself when all men doubt you, but make allowance for their doubting
too; if you can fill the unforgiving minute with 60 seconds' worth of
distance run, yours is the earth and everything that's in it, and -
which is more - you'll be
an (ad)man, my son!
Your alternative career? Actress.
Name your three closest friends in the business Jeremy Miles, Paul
Briginshaw and Malcolm Duffy.
Favourite consumer magazine Heat.
Favourite business magazine Er, that would be Campaign.
Favourite newspaper The Guardian.
Favourite TV programme Six Feet Under.
Favourite radio programme Haven't had one since Gordon Mac came off the
air.
How do you unwind? Dancing barefoot in the dark.
What is your greatest extravagance? My boys:
Jimmy, Manolo, Sergio, Domenico and Stephano.
Name one thing about yourself that might surprise others
I know the lyrics to most, if not all, of Barry Manilow's hits.
If you were an ad, what would your strapline be? "Reassuringly
expensive."
Lowdown Calcraft is one of adland's most talented
female suits. A sharp business mind is combined with a streak of
scattiness that causes her to constantly misplace her glasses. Her shoe
addiction means she is forever
breaking-in expensive heels and is often in too much discomfort to walk
more than 100 yards at a time. She is the reigning WACL president and
loving every minute of it.
CALCRAFT, STEF
Job Partner, Mother.
Company Mother, Biscuit Building, 10 Redchurch Street, London E2.
Work tel +44(0) 20 7012 1999.
Born 3 January 1963.
Place of birth London.
Lives South Kensington, London.
Family Wife, Tara.
Career milestones 1987-1990: Unilever marketing, learned the basics on
Persil. 1990-1993: Leo Burnett, experienced the troubles of an American
multinational. 1993-1996: Bartle Bogle Hegarty, learned from the best.
1996: founded Mother in London. 2003: Mother opened in New York.
What one principle in life do you live by? Do what you believe to be
right.
What advice would you give someone wanting to follow in your footsteps?
1. Work with people you like and respect. 2. Focus on your strengths,
delegate where you are weak. 3. Trust your instincts. 4. Don't take
yourself too seriously.
Your alternative career? Making documentaries.
Name your three closest friends in the business Other than my partners
at Mother, John Harlow and Jon Wilkins at Naked and Richard Cox at Salt
PR.
Favourite consumer magazine Vanity Fair.
Favourite business magazine The Economist.
Favourite newspaper The Times on Saturdays.
Favourite TV programme 24, major sporting events.
Favourite radio programme Don't have one.
How do you unwind? With Tara.
What is your greatest extravagance? Escaping to the beach.
Name one thing about yourself that might surprise others My obsession
with military history, although it does fall short of battle
re-enactments.
If you were an ad, what would your strapline be? "Actions speak
loudest."
Lowdown More comfortable in the limelight than his partners, Calcraft is
engaging and approachable. He was instrumental in snatching Boots from
J. Walter Thompson last year.
CAMPBELL, ROBERT
Job UK executive creative director and vice-president EMEA,
McCann Erickson.
Company McCann Erickson, 7-11 Herbrand Street, London WC1.
Work tel +44(0) 20 7961 2266.
Born 7 October 1958.
Place of birth Wembley, Middlesex.
Lives Notting Hill, London.
Family Partner, Gurmit.
Career milestones Having the courage to leave a great agency (Rainey
Kelly Campbell Roalfe) to make McCann Erickson the great agency it
deserves to be.
What one principle in life do you live by? Do the next right thing.
What advice would you give someone wanting to follow in your footsteps?
Don't follow anyone.
Your alternative career? Undisclosed.
Name your three closest friends in the business Mark Roalfe at Rainey
Kelly Campbell Roalfe. Rupert Howell at McCann. Stephen Ward
at McCann.
Favourite consumer magazine Country Life.
Favourite business magazine Campaign.
Favourite newspaper The Sunday Times.
Favourite TV programme The Simpsons.
Favourite radio programme The Today programme, Radio 4.
How do you unwind? Yoga.
What is your greatest extravagance? Collecting art.
Name one thing about yourself that might surprise others My grandfather
invented the ballpoint pen but failed to patent it.
If you were an ad, what would your strapline be? "Reassuringly
subversive."
Lowdown Campbell's composure and charisma mean he is popular with
creatives, suits and clients. His latest uncompleted challenge -
discovering or developing McCann Erickson London's creative flair - will
be a clear measure of his talent.
CANDY, LORRAINE
Job Editor, Elle.
Company Elle, Hatchette Filipacchi, 17-18 Berners Street, London W1.
Work tel +44(0)20 7439 5000.
Details Not supplied.
Lowdown The Cosmpolitan founder, Helen Gurley Brown, would be proud of
the former Cosmo editor who now steers Elle. She combines clarity, focus
and wit and juggles a family and career with an energy to inspire any
youthful reader.
CARROLL, JIM
Job UK chairman,Bartle Bogle Hegarty.
Company Bartle Bogle Hegarty, 60 Kingly Street, London W1.
Work tel +44(0) 20 7453 4110.
Born 29 April 1964.
Place of birth Romford,Essex.
Lives Islington, London.
Family Wife, Dycella Cummings-Palmer.
Career milestones 1987: qualitative researcher, Strategic Research
Group;1990: planner,Madell Wilmot Pringle,1991: planner, BBH. 1992-7:
strategic planner on Levi's account.1993: board planner. 1998-2001: UK
planning director.
2001: deputy chairman. 2004: UK chairman.
What one principle in life do you live by? See how it goes.
What advice would you give someone wanting to follow in your footsteps?
It's not enough to be right, you need to convince other people that
you're right.
Your alternative career? Museum curator.
Name your three closest friends in the business Gwyn Jones at BBH.
Charles Vallance at Vallance Carruthers Coleman Priest. Andy Jameson at
Basis Research.
Favourite consumer magazine Straight No Chaser.
Favourite business magazine The Economist.
Favourite newspaper The Guardian.
Favourite TV programme Whatever Happened to the Likely Lads?.
Favourite radio programme Alistair Cooke's Letter from America.
How do you unwind? Listening to Maxine Brown,drinking the black
stuff,watching the claret-and-blues.
What is your greatest extravagance? CDs (I have to debag them before I
get home).
Name one thing about yourself that might surprise others My grandfather,
Jim Carroll, starred on This is Your Life.
If you were an ad, what would your strapline be? "Not too bad."
Lowdown The quiet, considered intellectual of the agency, Carroll's
passionate streak is displayed no better than when he's playing in
mid-field for BBH at football tournaments. He is a culture vulture and
can be seen regularly at the opening nights of plays and concerts.
CARRUTHERS, ROONEY
Job Creative director, Vallance Carruthers Coleman Priest.
Company Vallance Carruthers Coleman Priest, Greencoat House, Francis
Street, London SW1.
Work tel +44(0) 20 7802 5813.
Born 27 December 1958.
Place of birth Scrubs Lane, London.
Lives Cheyne Walk, London and Barcombe, East Sussex.
Family Partner across the pond.
Career milestones I feel like my career started all over again when we
founded VCCP. Everything before then is history and now I can only look
forward. We started two years ago with four of us and now we are 80. The
next milestone will be moving into new offices.
What one principle in life do you live by? If you've something to say,
say it.
What advice would you give someone wanting to follow in your footsteps?
Don't be fooled or talked into a decision you don't believe in.
Your alternative career? Barman, cab driver or in the army.
Name your three closest friends in the business Joe Campell at Joe & Co,
Leon Jaume at WCRS and the late Phill Masson at Saatchi & Saatchi (apart
from VCP).
Favourite consumer magazine None.
Favourite business magazine None.
Favourite newspaper
The Sunday Times or the Saturday Telegraph.
Favourite TV programme The Long Firm.
Favourite radio programme Jonathan Ross on a Saturday morning.
How do you unwind? By not working.
What is your greatest extravagance? My house in Sussex.
Name one thing about yourself that might surprise others I love
gardening.
If you were an ad, what would your strapline be? "Does it look good?"
Lowdown The lively Carruthers provides the creative spark for VCCP.
Outside of agency life, his hobbies include gardening, procuring fine
wines and collecting art, although rumour has it his taste in this area
does not match the eye for solid creative work he has demonstrated to
steer VCCP's success.
CARTER, CAROLYN
Job President and chief executive, Grey Europe.
Company Grey Global Group EMEA, 215-227 Great Portland Street, London
W1.
Work tel +44(0)20 7636 3399.
Born 2 November 1955.
Place of birth Louisville, Kentucky.
Lives London and New York.
Family Partner across the pond.
Career milestones 1980s: doubling Grey's portfolio of assignments from
General Foods' post division.1988: promotion to executive vice-president
Grey New York. 1996: move to London to build worldwide team as global
account director for Mars. 2000: promotion to president Grey Worldwide
EMEA. 2002: promotion to president, Grey Global Group EMEA. 2004:
promotion to chief executive Grey Global Group EMEA.
What one principle in life do you live by? You reap what you sow.
What advice would you give someone wanting to follow in your footsteps?
Work hard, play hard, question relentlessly. Surround yourself with top
talent - people who are both great professionals and great company. Love
what you do.
Your alternative career? Journalism - I majored in journalism at
college.
The quest for knowledge and the satisfaction of a story well told has
never left me.
Name your three closest friends in the business I love my friends but I
loathe name dropping. The business has given me so many good friends on
both sides of Atlantic. Closest are probably those I started with in New
York more than 20 years ago - they head divisions or own their own firms
now and are always good for advice and a good laugh.
Favourite consumer magazine For a perfect blend of quality information,
sheer escapism and pure enjoyment, it's got to be Conde Nast Traveller.
Favourite business magazine I'm on and off planes all week and squeezed
for time so editorial has to be smart, succinct and well informed. If I
had to choose one publication above all others, it would have to be The
Economist.
Favourite newspaper The Wall Street Journal Europe, Financial Times, New
York Times. I want perspective from both sides of the pond.
Favourite TV programme I'm on record as a CNBC Squark Box junkie. I love
HBO original programming such as Nip/Tuck. And because I'm a fan of
great ensemble play, I still seek out Seinfeld reruns.
Favourite radio programme Undisclosed.
How do you unwind? Marathon yoga sessions instantly diluted by a perfect
margarita.
What is your greatest extravagance? Hermes handbag.
Name one thing about yourself that might surprise others I'm a qualified
Cordon Bleu chef but, of course, I never cook.
If you were an ad, what would your strapline be? I'll go with one of our
own for Nokia: "Connecting people." At the end of the day, that's what a
regional president has to be good at.
Lowdown Every inch the Grey corporate woman, from the top of her blonde
bob to her well-heeled shoes, Carter took a big gamble in hiring Garry
Lace to run Grey London. A clutch of bright stars followed him but the
price was a very messy public parting of the ways with her controversial
chief executive.
CARTER, STEPHEN
Job Chief executive, Ofcom.
Company Ofcom, Riverside House, 2a Southwark Bridge Road, London SE1.
Work tel +44(0) 20 7981 3000.
Born 12 February 1964.
Place of birth Falkirk, Stirlingshire.
Lives London and Devon.
Family Wife, Anna. One son and one daughter.
Career milestones Law graduate. Managing director, J. Walter Thompson.
Harvard Advanced Management Programme. Chief executive, JWT. Managing
director, NTL.Chief executive, Ofcom.
I have been fortunate in the past 15 years to have always been able to
combine challenging roles while working alongside some outstanding
people.
What one principle in life do you live by? Never ask anyone to do
something you would not do yourself.
What advice would you give someone wanting to follow in your footsteps?
Don't - everyone should follow their own path.
Your alternative career? Probably a practicing lawyer.
Name your three closest friends in the business Undisclosed.
Favourite consumer magazine The Spectator.
Favourite business magazine Fast Company.
Favourite newspaper Financial Times during the week, The Telegraph on
Saturday.
Favourite TV programme In my current job, I am not allowed to have
preferences.
Favourite radio programme In my current job, I am not allowed to have
preferences.
How do you unwind? Spending time with my family.
What is your greatest extravagance? Most things.
Name one thing about yourself that might surprise others Undisclosed.
If you were an ad, what would your strapline be? Undisclosed.
Lowdown Carter brought several regulators together relatively smoothly.
He has won plaudits for his "light-touch" approach to advertising
regulation. Fittingly, his hairstyle reflects the tough nature of the
challenges he constantly faces: the floppy fringe of his JWT days has
been replaced by a more severe crop.
CARTWRIGHT, SALLY AMANDA
Job Publishing director, Hello!.
Company Hello!, Wellington House, 69/71 Upper Ground, London SE1.
Work tel +44(0) 20 7667 8751.
Born I seem to have forgotten.
Place of birth London.
Lives London during the week, Wiltshire at weekends.
Family Husband, John Hutchings.
Career milestones Being made a publisher eons ago at IPC; being the
first woman chairman of the Periodical Publishers Association;getting
the OBE for services to the magazine industry; the Zeta
Jones/Douglas/Hello! court case (not because I enjoyed it, but because
it was so very, very memorable).
What one principle in life do you live by? Remember that you may need
that person's help sometime.
What advice would you give someone wanting to follow in your footsteps?
In my particular footsteps: learn Spanish, remember that British isn't
always best, keep calm, keep a sense of proportion and try to think
outside the box.
Your alternative career?
Actress.
Name your three closest friends in the business Simon Kippin at Conde
Nast. Charlotte Stockting, Hello!. Guy Zitter at the Daily Mail Group.
Favourite consumer magazine Hello! - silly question.
Favourite business magazine Press Gazette.
Favourite newspaper The Daily Telegraph.
Favourite TV programme Star Trek (not the new series).
Favourite radio programme I'm Sorry, I Haven't a Clue.
How do you unwind? At the gym, or with a book, or just by leaving
London.
What is your greatest extravagance? Shoes, shoes and more shoes.
Name one thing about yourself that might surprise others I am quite good
at log-splitting.
If you were an ad, what would your strapline be? "You'll always be glad
you invested in quality."
Lowdown The Spanish-speaking, shoe-buying publisher of Hello! was
involved in one of the highest-profile magazine-related court cases this
year - the battle over the Catherine Zeta Jones wedding pictures. No
wonder her advice is "never panic".
CARTY, TOM
Job Director, Gorgeous Enterprises.
Company Gorgeous Enterprises, 23-24 Greek Street,
London W1.
Work tel +44 (0)20 7287 4060.
Details Not supplied.
Lowdown Carty's career began in the agency postroom but, by the tender
age of 19, he was already a creative, making a name for himself as half
of the creative team behind that Guinness ad. He has since found success
behind the camera, directing a string of commercials for Gorgeous.
CESCAU, PATRICK
Job Chairman and chief executive, Unilever.
Company Unilever,
Unilever House,
Blackfriars, London EC4.
Work tel +44(0)20 7822 5252.
Details Not supplied.
Lowdown Cescau, as yet largely unknown in the agency world, took up the
Unilever chairmanship in October. The Anglo-Dutch company operates in
mature markets with ruthless supermarket customers to please but Cescau,
by all accounts, has the mettle for such a truly demanding job.
CHALET, DEBBIE
Job Chief executive, Carlton Screen Advertising.
Company Carlton Screen Advertising, 12 Golden Square, London W1.
Work tel +44 (0)20 7534 6252.
Born 6 March 1959.
Place of birth Watford, Hertfordshire.
Lives London.
Family Married to Martin Chalet for 20 years. We have two sons aged 14
and 16. All my family are very supportive and a great steadying
influence.
Career milestones Undisclosed.
What one principle in life do you live by? Undisclosed.
What advice would you give someone wanting to follow in your footsteps?
Undisclosed.
Your alternative career? Something creative, maybe in design.
Name your three closest friends in the business Undisclosed.
Favourite consumer magazine Home and Garden.
Favourite business magazine Director.
Favourite newspaper The Sunday Times.
Favourite TV programme Undisclosed.
Favourite radio programme Undisclosed.
How do you unwind? Relaxing in the bath with candles. Reading by the
fire or sitting in my garden, glass of wine in hand.
What is your greatest extravagance? Undisclosed.
Name one thing about yourself that might surprise others Undisclosed.
If you were an ad, what would your strapline be? Undisclosed.
Lowdown Chalet has traditionally failed to cause much of a stir outside
of the rather parochial world of cinema advertising. However, this all
changed in 2004 when she was linked to a management buyout of Carlton
Screen Advertising.
CHEETHAM, ANDY
Job Creative director, Cheetham Bell JWT.
Company Cheetham Bell JWT, Astley House, Quay Street, Manchester M3.
Work tel +44(0)161 832 8884.
Born 18 April 1966.
Place of birth Sale, Manchester.
Lives Cheadle, Cheshire.
Family Wife, Barbara. Two boys, Fraser and Rory.
Career milestones First job at BDH\TBWA 1986. Made redundant three times
between 1987 and 1990, there were no jobs available because of the
recession, which forced me to "go it alone". Teamed up with Tony Veazey
in 1990 to form Broadbent Cheetham Veazey. Started Cheetham Bell with
David Bell in 1992. Became IPA council member in 2001. Merged Cheetham
Bell with J. Walter Thompson in 2001 to form Cheetham Bell JWT.
What one principle in life do you live by? Do it now, you never know
what's round the corner.
What advice would you give someone wanting to follow in your footsteps?
Setting up your own agency is a slog, don't go into it unless you're
prepared for the long haul. Don't be tempted into hiring friends or
family. Strike a balance between creative and financial success. And
above all, never put your house on the line, this business is too
unpredictable for that!
Your alternative career? I would have been a builder or a professional
yachtsman.
Name your three closest friends in the business David Bell, my partner
at Cheetham Bell JWT.
Favourite consumer magazine Yachting World.
Favourite business magazine Campaign.
Favourite newspaper The Sun.
Favourite TV programme I don't have one. I don't watch TV enough (and
it's always at different times) to get into anything in particular.
Favourite radio programme Jonathan Ross on Radio 2 on Saturday mornings.
How do you unwind? Sailing in the summer, playing rugby in the winter -
and a few beers with non-advertising mates helps.
What is your greatest extravagance? A 57ft sailing boat in Mallorca.
Name one thing about yourself that might surprise others The phrase
"fish and chip work" (generally used for work done for small clients to
win awards) is named after a campaign produced by Tony Veazey and myself
for Barnacles, my mum's fish and chip shop.
If you were an ad, what would your strapline be? "NOW!"
Lowdown Very much a standard bearer for creativity in the regions,
Cheetham is one of a select band of creatives with real stature outside
London - a fact reflected by his membership of the IPA council.
CHRISTIE, NEIL
Job Managing director, Wieden & Kennedy.
Company Wieden & Kennedy, Elsley Court, 20-22 Great Titchfield Street,
London W1.
Work tel +44(0) 20 7299 7534.
Born 9 July 1962.
Place of birth Aberdeen, Aberdeenshire.
Lives Islington, London.
Family Wife, Jennifer.
Son, Finlay.
Career milestones 1986-91: Yellowhammer. Promoted to board. 1991-92:
Audi at Bartle Bogle Hegarty. 1993-98 : TBWA. Promoted to CSD.
1999-2001: managing director, TBWA\London (mergers, growth, awards, new
business, etc.) 2002-2003: helped take Partners BDDH to top of
new-business league.
2004: got managing director's job at Wieden & Kennedy.
What one principle in life do you live by? Take responsibility.
What advice would you give someone wanting to follow in your footsteps?
Work hard, try to be nice, write stuff down so you don't forget.
Your alternative career? Alternative options were
a) lawyer, b) rock star, c) cartoonist.
Name your three closest friends in the business Russell Davies at Wieden
& Kennedy. Malcolm White at Euro RSCG. Suj Summer at The Watchmen
Agency.
Favourite consumer magazine PitchforkMedia.
Favourite business magazine Creative Review.
Favourite newspaper The Sunday Times.
Favourite TV programme The Sopranos.
Favourite radio programme The Today programme, Radio 4.
How do you unwind? I relax to the soothing sounds of the Fall with a
cold beer.
What is your greatest extravagance? Travel.
Name one thing about yourself that might surprise others I used to be a
milkman.
If you were an ad, what would your strapline be? "Thanks God, I'll take
it from here."
Lowdown Following a move from Euro RSCG, the Scotsman now heads up the
Wieden & Kennedy London office. When he's not busy "taking
responsibility", the self-confessed wannabe rock star is grooving at
alternative music events and trawling music websites.
