Unveiled this week, and sponsored by Kendall Tarrant, The A List is the definitive roll-call of people of interest and influence in communications, media and marketing.
The Guardian remains the place where most of the who's who in media find out what's what, with The Sunday Times dominating the weekend market. The Week is the industry's preferred magazine, The West Wing dominates A Listers' viewing habits, bbc.co.uk is the preferred website and BBC Radio 4 is the favourite breakfast listening. The industry's favourite ad remains "points of view", created by DDB London for The Guardian in 1986.
Copies of the A List at £30 are available from Celia Miranda on (020) 8267 4919.