Take a look inside the Beanz Meanz Heinz bus cafe

Heinz is celebrating the different way people enjoy its baked beans with a dining bus that is touring the country.

To mark 50 years of the slogan Beanz Meanz Heinz, customers will also be given the opportunity to create their own personalised can label whilst on board the bus.

The branded double decker bus is touring nine UK cities and giving customers the chance to dine on baked beans with a variety of different toppings whilst on board.

The bus was executed by Multiply.

Lucy Clark, marketing lead at Heinz Beanz, Kraft Heinz, said: "We know the nation love beans. Eight out of 10 of UK households eat beans every single week. In fact the nation love beans so much that Heinz beans are one of the top five products that they take on holiday with them.

"People aren't eating them just as beans on toast any more. What we're here to do today is to celebrate the seriously tasty things you can eat beans with as well.

"So everything from crispy bacon, to ham hock, to spinach, tomato, feta; there's some fantastic things that you can eat beans with over and above the standard Heinz beans on toast."

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