Lovefilm launches partnership promotion with Yummy Sandwiches.

LONDON - Online DVD rental company Lovefilm.com has launched a partnership deal with Yummy Sandwiches running in Superdrug stores.

Lovefilm launches partnership promotion with Yummy Sandwiches.

The partnership deal was created by Cocktail Marketing and runs from November until the end of the year. Lovefilm will provide every Yummy customer with a 30-day free trial of its rental and download service. 


The deal will be promoted via a sticker on 800,000 packs and shelf talkers in 300 Superdrug stores and 115 Pace Petroleum forecourts. Consumers can take up the free trial via the Lovefilm site. 


Separately Cocktail has also been appointed by competition magazine publisher Accolade to create partnerships and drive awareness of its titles and website. 


Topics

Become a member of Campaign

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk , plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an alert now

Partner content