MAGAZINE ABCs: Private Eye leads robust peformance in current affairs

News and current affairs magazines were among the most stable performers on the newsstands in the first half of 2012, led by the weekly The Economist and fortnightly Private Eye.

MAGAZINE ABCs: Private Eye leads robust peformance in current affairs

Year on year, Private Eye achieved the biggest gains, with circulation up 9.6% to 226,047. One of the standout performances in today's audit, the £1.50 satirical title has enjoyed strong growth since its promotional activity around last year's 50th birthday celebrations.

The Economist record run of 32 consecutive circulation rises for an ABC period all but came to an end today, when the weekly was only able to average just 2 additional copies since the second half of 2011, to 210,386.

The near static performance had been widely anticipated by group chief executive Andrew Rashbass, who has also delcared print declines are being more than offset by digital sales.

Dennis Publishing's The Week, meanwhile, posted a solid 2% growth period on period and 4% high for the year.

Title Publisher Jun End 2012 Prd / Prd  Change Yr / Yr  Change
Private Eye Pressdram
226,046 -0.9% 9.6%
The Economist - United Kingdom Edition The Economist Newspaper
210,386 0.0% 0.0%
The Week Dennis Publishing
191,401 2.1% 4.2%

New Scientist - Worldwide Sales Excluding Australasia & US/Canada Reed Business Information
88,588 -4.3% -4.4%
Spectator Spectator (1828)
63,612 0.1% 1.2%
MoneyWeek Moneyweek
49,269 -1.5% 4.0%
The Oldie Oldie Publications
42,314 3.2% 4.8%
Prospect Prospect Publishing
32,115 0.0% 0.4%

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