Manaaz Akhtar Subway

Manaaz Akhtar

Subway

Regional marketing director Europe

Akhtar oversees all marketing and category management across Europe for the Subway brand. She is known for her straight-talking, no-nonsense approach, keeping the customer front of mind while deftly managing the growth of the world’s biggest franchised fast-food business. As well as other initiatives and partnerships, she is focused on Subcard and the launch of an app to boost customer loyalty across the territory.

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