Manning Gottlieb secures pounds 500,000 account for Kinko’s

Manning Gottlieb Media has pocketed the pounds 500,000 brief for Kinko’s, the US-owned office equipment company which recently launched in the UK.

Manning Gottlieb Media has pocketed the pounds 500,000 brief for

Kinko’s, the US-owned office equipment company which recently launched

in the UK.



Managing partner Colin Gottlieb said he was in the process of putting

together the team to work on the account.



Kinko’s - named after its founder whose bright red shock of hair is said

to resemble a clown of the same name - has outlets in London’s High

Holborn and Mortimer Street and is about to launch a third. There are

plans to eventually roll out 100 stores across the country.



The stores contain a range of office supplies, from straightforward

stationery and poster printing to video conferencing facilities, and are

open around the clock, seven days a week.



Gottlieb said the team would put the pre-Christmas budget into London

media. A large chunk is expected to be spent in Associated Newspapers’

Metro. Associated will welcome the business, given that several agencies

have recently protested against a Metro rates hike by threatening not to

place ads in the title.



He said: ’It’s quite an extrovert brand with a huge amount of

information to communicate. There is a website in the US but not in the

UK so we will try to get a functional one set up.’



Kinko’s is not thought to have held a pitch for the account. The company

is 50 per cent owned by Virgin, one of MGM’s biggest clients, and its

creative work is handled by TBWA GGT Simons Palmer, a key partner of

MGM.



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