Marketing Store to hire Wendy Lanchin

The Marketing Store has appointed Wendy Lanchin, the executive director of marketing, media and partnerships at The Design Council, as dir-ector of planning and strategy.

Lanchin will lead strategic thinking across all of the agency's clients, which include Vodafone, Sony, McDonald's and Mars, and will have a particular focus on cultivating new business.

She will work closely with Simon Marshall, the managing director of the agency, and Shelford Chandler, the executive creative director.

During her time at The Design Council, Lanchin was responsible for the development and management of marketing and brand strategy for all of its programmes.

Before that, she spent eight years working as the director of planning at Publicis, working across a number of brands including Cadbury, Nestle and Asda.