Marks & Spencer "adventures in surprises" by Rainey Kelly Campbell Roalfe/Y&R

Marks & Spencer has used its "adventures in..." format for its 2015 food range Christmas campaign.

Rainey Kelly Campbell Roalfe/Y&R created the ad, which, like others in the campaign, features the intro to Clean Bandit’s Rather Be with stylised images of food and drink. Marks & Spencer has this year eshewed a single, epic Christmas ad for its food range. Instead, the retailer has opted for a series of shorter spots, to be released at various points over the festive holidays, reflecting the fact that there is more to the season than a single Christmas Day feast.


Media planning/buying
Music supervision

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