Ron Rimmer, the financial director of McCann-Erickson in London
from 1983 until his retirement eight years ago, has died of cancer aged
Rimmer’s place in advertising history was assured when he became the
unwitting catalyst of the merger between Saatchi & Saatchi and
Garland-Compton. He was Garland-Compton’s managing director in the
mid-70s when Maurice Saatchi asked him to join his fledgling operation
as business manager.
Rimmer alerted his chairman, Ken Gill, about the approach, and helped
secure a reverse takeover of Garland-Compton and the transformation of
Saatchis into a major UK agency. Ironically, Rimmer resigned from the
agency soon after.
John Bradbury, executive vice-president of McCann Worldwide, who worked
with Rimmer, said: ’Ron was absolutely straightforward and honest, and
brought the kind of good operational management to McCann which hadn’t
always been there.’ He is survived by his wife and son.