McDonald's delivered a social media campaign to students cramming for final exams before graduation.
The ads mix up facts, highlighting the need for a yummy break from studying. "Is hunger confusing you?" they ask. "Have a tasty break with McDelivery." The work was written by Maria Chiara Alegi and Francesca Amadasi and art directed by Sonia Montella, with creative direction by Nicoletta Zanterino.