McDonald's "We're with you" by Leo Burnett

McDonald's World Cup ad shows the incredible highs and lows of being a football fan.

Created by Leo Burnett London, the spot taps into the range of fans’ emotions and follows people around the world watching the games. Along with this film, 10-second cut-downs will showcase individuals. McDonald’s is an official sponsor of the World Cup. The campaign was created by James Millers and Andrew Long and directed by Novemba through Academy Films. 

Become a member of Campaign from just £51 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk, plus get exclusive discounts to Campaign events.

SUBSCRIBE