1975: Takes his first job as an airtime buyer at Benton & Bowles,
under the legendary Derrick Southon and Ray Morgan
1979: Switches sides to join Scottish TV as group head
1980: Reverse switch back to B&B as head of media planning
1986: Joins hotshop creative agency Bartle Bogle Hegarty as head of
media
1991: Surprises adland by picking up plum job as managing director of a
broadcast media owner
1997: Shocks adland by landing chief executive’s job with the UK’s
biggest commercial broadcaster
Question: Am I David Mansfield of Capital Radio, Richard Eyre of ITV or
David Elstein of Channel 5?
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