"ITV is run by accountants - the sort of people who know the price of everything and the value of nothing - and they are unlikely to respond to pressure without a threat or a bribe." - Greg Dyke isn't bitter that his ITV takeover plans never got off the ground
"It's very strongly our view that people are much more cynical about advertising than they used to be. What they want to see is a campaign very much based on what's happening on a local level." - A Labour Party spokesman hoping that the "cynical" British public won't see through its highly unoriginal "Labour is working" ads.