Media: Chatter

"The guidance needs to be very clear and I don't think it is. It's detrimental to everyone, this confusion." - Dr Judith Bryans, the director of the Dairy Council, after an ad campaign from Asda for whole milk fell foul of broadcast regulations on food advertising

"I think people need white space in their heads. The negative side of the democratisation of media is really it's just over capacity - just too much stuff out there." - Bob Jeffrey, the chairman and chief executive of JWT Worldwide, calls for more "white space" in advertising

"I want Virgin One and LivingTV to be two of the top TV channels by switchover. Virgin One will shake up multichannel and start liberating viewers from the linear schedule." - Jonathan Webb, the managing director of Virgin Media TV, on the launch of its new channel, Virgin One.

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