Media: Chatter

"I am often amazed and frustrated by their almost complete lack of basic knowledge." - Sital Banerjee, the global media director of the electronics giant Philips, attacks media agencies for not educating their staff

"It is a good moment to remind advertisers that those that maintain the strongest marketing spend will come out on top." - Moray MacLennan, the IPA president, on the latest Bellwether Report showing marketing budgets revised downwards for the second consecutive quarter at the start of 2008

"Full-service agencies missed out as a result of the media planning/buying revolution. Digital is another version of the media story, and we'll make the same mistake if we are not careful." - Sir Martin Sorrell, the WPP chief executive, on the challenges ahead.

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