"David Cameron has misunderstood the role of Ofcom ... Ministers make policy decisions, so exactly what potential savings the Tories are claiming is open to doubt." - Ben Bradshaw, the culture secretary, hits back at Cameron
"You're playing Russian roulette with your brand. Benetton did it for a while, and look where Benetton is now; fcuk did it for a while and look where the fcuk brand is now." - Guy Parker, the chief executive of the Advertising Standards Authority, on the long-term impact on brands that run controversial ads.