"The launch of Cats & Dogs on video is the occasion for some
Christmas canine versus feline fun. For the first time ever, The Dandy
and The Beano have been cover-wrapped. The Beano has the 'dogs rule'
cover, to fit with Dennis and Gnasher, and The Dandy has 'cats rule'. A
great way to reach the audience while reflecting the battle in the
film."
Client: Warner Home Video
Medium: Cover wraps on the Dandy and Beano
Media planning and buying: Andreas Nicolaou at Manning Gottlieb Media
Creative: DKA
Brief: Use the rivalry between the two publications to reflect the war
between the cats and dogs in the film