MEDIA CHOICE

Iain Jacob, the executive director, client services at Motive Communications, chooses KLM’s campaign at Stansted Airport: ’With Sky Sites’ help, Satellite Two at Stansted Airport has become a KLM experience. For a brief period of time, the hassled international traveller passes through a blue sea of calm. And it’s all been done to suit the architectural credentials of the airport. KLM UK has used this static medium to put its brand firmly on the UK traveller’s map.’ Media planning and buying by Claire Langridge, Sky Sites; creative by Carlson.

Iain Jacob, the executive director, client services at Motive

Communications, chooses KLM’s campaign at Stansted Airport: ’With Sky

Sites’ help, Satellite Two at Stansted Airport has become a KLM

experience. For a brief period of time, the hassled international

traveller passes through a blue sea of calm. And it’s all been done to

suit the architectural credentials of the airport. KLM UK has used this

static medium to put its brand firmly on the UK traveller’s map.’ Media

planning and buying by Claire Langridge, Sky Sites; creative by Carlson.



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