MEDIA CHOICE

Anna Griffiths chooses an ad for the Audi A8 executive saloon in January’s Elle magazine: ’I thought I’d spotted a new aftershave for ’him indoors’. I hadn’t heard of ’Aluminium pour homme’ and as I’m quite partial to a bit of Chanel’s Platinum, I tore off the silver strip to sniff ... well, nothing. I found my nose smeared across a car and realised that I’d been had by an Audi ad. Clever stuff. But it’s done sod all to help me find a Christmas present for my husband and, sadly, my Campaign salary doesn’t stretch to an Audi.’ Planned and bought by Paul Williams at BBJ Media Services; creative by BBH Unlimited.

Anna Griffiths chooses an ad for the Audi A8 executive saloon in

January’s Elle magazine: ’I thought I’d spotted a new aftershave for

’him indoors’. I hadn’t heard of ’Aluminium pour homme’ and as I’m quite

partial to a bit of Chanel’s Platinum, I tore off the silver strip to

sniff ... well, nothing. I found my nose smeared across a car and

realised that I’d been had by an Audi ad. Clever stuff. But it’s done

sod all to help me find a Christmas present for my husband and, sadly,

my Campaign salary doesn’t stretch to an Audi.’ Planned and bought by

Paul Williams at BBJ Media Services; creative by BBH Unlimited.



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