Media: JCDecaux to roll out Adwalker's digital media platform

JCDecaux is to roll out Adwalker's digital media platform in UK airports including Heathrow. JCDecaux Airport will sell the Adwalker proposition as part of its existing airport ad portfolio. The deal also includes Adwalker's converged media services, which include extending sales opportunities for advertisers such as hotels, airlines, credit cards and car hire.