Karen Yates chooses an insert created for the Big Issue magazine by GGT: ‘This black card changes from black to reveal a message when you you warm it between your palms. It reminds you, especially at Christmas, how many cold hands there are among the homeless.’ Writer: Jonathan Budds, art director: Christine Jones. The card was devised with the advertising director of the Big Issue, Dermot McPartland
Karen Yates chooses an insert created for the Big Issue magazine by GGT:
‘This black card changes from black to reveal a message when you you
warm it between your palms. It reminds you, especially at Christmas,
how many cold hands there are among the homeless.’ Writer: Jonathan
Budds, art director: Christine Jones. The card was devised with the
advertising director of the Big Issue, Dermot McPartland
Join a growing community of media, marketing and advertising professionals today
Read exclusive registrant only articles
Read more articles each month
Sign up for free specialised news bulletins
Register NowGet the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk, plus get exclusive discounts to Campaign events.
Become a memberOur new premium service offering bespoke monitoring reports for your company.
Find out moreGet the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.
Create an alert now
