Media: Ofcom raps Channel 4 after viewers complain

The media regulator Ofcom has rapped Channel 4 after viewers complained about the short time between ad breaks during the US drama series Lost. Ofcom found that there was only 36 minutes of new action in each programme. Channel 4 said it was difficult to schedule ad breaks during programmes made for the US market, which has less strict rules about the frequency of breaks.

Become a member of Campaign

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk, plus get exclusive discounts to Campaign events.

Become a member

What is Campaign AI?

Our new premium service offering bespoke monitoring reports for your company.

Find out more

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an alert now

Partner content