Rank Rank Agency Total Total Net
this last billings billings billings
week week gained lost gained
(pounds m) (pounds m) (pounds m)
1 1 Initiative Media 96.0 4.0 92.0
2 2 MindShare 57.5 4.0 53.5
3= 3= Starcom Motive 21.7 0.7 21.0
3= 3= MediaCom 22.0 1.0 21.0
5 5 BLM 15.8 - 15.8
6 6 MediaVest Manchester 14.5 - 14.5
7 7 OMD 24.5 13.0 11.5
8 8 Manning Gottlieb OMD 11.1 - 11.1
9 9 MediaVest 8.2 2.0 6.2
10 10 John Ayling & Associates 6.0 - 6.0