MEDIA PERFORMANCE LEAGUE: 7 Dec

Rank Rank Agency Total Total Net

this last billings billings billings

week week gained lost gained

pounds m pounds m pounds m

1 1 OMD 114.0 31.1 82.9

2 2 MediaCom 57.7 - 57.7

3 3 Optimedia 47.0 - 47.0

4 4 PHD 51.5 16.0 35.5

5 5 Starcom Motive 29.8 - 29.8

6 6 Zenith 30.5 3.0 27.5

7 7 Booth Lockett Makin 21.5 - 21.5

8 8 MindShare 31.5 12.5 19.0

9 9 Manning Gottlieb Media 18.7 1.0 17.7

10 - Media Insight 7.0 - 7.0



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