Media: Pick of the week - Adam & Eve/John Lewis

Kate Nettleton found herself reaching for the tissues after watching the new John Lewis ad:

"Adam & Eve has hit the nail on the head with this one. Excellently cast, sensitively directed and accompanied by a beautiful soundtrack, it conveys a woman's life peppered with John Lewis products without feeling contrived. My heart-strings were well and truly plucked." The spot was written and art directed by Ben Tollett, Emer Stamp, Steve Wioland and Matt Woolner, and directed by Dougal Wilson through Blink.