Emap Pursuit is backing the launch of the equestrian magazine, Gallop!,
with a pounds 1 million spend - the biggest launch the market has seen
to date. Emap’s latest title will form part of a group that includes
Your Horse and Horse and Pony. The magazine hits the newsstands on 25
July with a print run of 125,000.
Katz International, the cable TV and radio sales operation, has won the
contract to handle airtime sales for the new religious cable television
channel, ARK2. Katz pitched for the business against Carlton Cable and
Satellite Sales. ARK2 will launch in the autumn with a general mix of
programmes including sport, films, drama and current affairs.
The Daily Telegraph is launching Books Direct, a 24-hour, seven-day
bookselling service, which begins operation on 1 July. The venture is
the paper’s first reader service launched under the Enterprises
umbrella, which was set up to create a third revenue stream for the
group in addition to advertising and sales.
Amra, the regional press sales house headed by Mike McCormack
(pictured), has scooped the pounds 2.5 million contract to handle sales
for the Chester Chronicle and the North Wales Independent Press. The
sales company claims that the win gives it near-saturation coverage
throughout the North-west and Wales.
BBC World and BBC Prime, the two commercial BBC channels distributed
across Europe, have signed Rank Xerox as the sponsor of its coverage of
this summer’s Olympic Games. Rank Xerox is the first programme sponsor
for the 24-hour entertainment channel, BBC Prime.
Future Publishing has appointed Richard Bogie to the newly created
position of business development director, in order to drive Future’s ad
business across its portfolio of 41 consumer and computer titles. He
will concentrate on bringing in a range of lifestyle advertisers by
selling cross-title packages. Bogie joins from IPC, where he was the
travel sales manager.
Granada Hospitality is launching GFM on 1 July, a digital satellite
radio station, which will be broadcast to its service stations across
the country. GFM will combine a blend of entertainment and information,
with Virgin 1215’s Russ Williams (pictured) and GLR’s Mark Simpson, as
the main DJs. The station, which will also broadcast AA Roadwatch
travel information and news from Reuters, will take advertising.
People magazine, the US giant, is set to launch in the UK if a deal with
Emap comes off. The two have already worked together on the spin-off
title, the Diana Years. People sells around three million copies in the
US and is already licensed in Australia, to Australia Consolidated
The launch of the football newspaper, Soccer on Sunday, has been put
back until the start of the 1997-98 season. Backers believe the market
is currently overcrowded with national newspaper sporting supplements
and new launches. The launch of the planned national daily, Sport First,
has already been put back to August for the same reason.
The Wall Street Journal Europe has signed Barclays Bank as a charter
advertiser for the WSJ Interactive Edition, which the paper claims has
attracted 460,000 users since its April launch. The Interactive Edition
supports a self-contained interactive Barclays ad.
The Sky TV Guide is restructuring its ad sales department. The senior
sales executives, Tim Hudson and Emma Theobald, have been promoted to
agency sales group head and head of client sales, respectively. In
addition, Debra Ezekiel joins from the Radio Times as head of direct