More than three million UK homes now watch television via broadband
cable, according to new statistics from the Independent Television
Almost a quarter of homes are now passed by cable and one in eight have
Eurosport is launching an ad campaign to promote its dedicated British
service, British Eurosport. The campaign, which was created by BMP4 with
media buying by Carat, runs across national cable TV, regional press,
radio and sports titles and national press. The channel is also
sponsoring The Independent’s Rugby World Cup supplement.
The Ginger Media Group has launched GIMP, the Ginger Interactive Media
Player, which it claims is the UK’s first online media companion. The
GIMP sits on screen while listeners work, check e-mails or surf the
internet, providing information on entertainment, station details,
retailing and ticketing opportunities. Listeners will also have access
to advertisers via permanent GIMP presence and web links. The founder
advertisers are BT Home Highway, Carlsberg and Renault.
The Heathrow Express Operating Company has advertised for an agency to
manage and develop the sale of advertising for Express TV, the on-board
TV facility on all Heathrow Express trains. The contract was previously
handled by the sales house, Katz.
The Independent Television Commission has issued a formal warning to
Channel 4 for breaching its programme code in two editions of TFI
The show, hosted by Chris Evans, ran a competition involving children,
some of whom were seen looking distressed when they lost. The ITC ruled
that there had been a ’serious lapse of judgment’ and that the show
contravened rules governing the involvement of children in
Emap On Air has appointed Julianne Toole as the direct sales manager for
Magic 105.4. She replaces Tracy George, who is moving to the radio
group’s Northern operation to become the sales director of Radio
Another appointment at Emap On Air is Rory Bett, who joins as promotions
manager from Capital Radio and will report to the account director,
Scottish Radio Holdings’ Score Outdoor division has acquired the
Manchester-based outdoor company, Signways, for pounds 4.15 million in
cash. Score Outdoor, formed by Scottish Radio Holdings’ various
acquisitions in the local outdoor market, now operates from five cities:
Glasgow, Birmingham, Bristol, London and Manchester.
Total Film, the Future Network’s monthly magazine about movies, is being
revamped from its November issue. It will feature a new logo and a new
section called ’The Reel Stuff’, which provides detailed information
about the process of making films.
DX Communications, the mobile phone retailer, is sponsoring a new travel
bulletin on Carlton London. The one-minute travel update - provided by
Metro Networks - will be shown every weekday at 6.30pm. The sponsorship
deal was negotiated by FB Media Direct.
Emap Metro, which recently bought Wagadon’s portfolio of magazine
titles, has appointed Greg Williams as editor of Arena. Williams will be
responsible for the redesign of the magazine, from the March issue. He
was previously Arena’s commissioning editor.
Perfect Home magazine, which is published by dmg Exhibitions Group, is
being relaunched with a promotional spend of more than pounds 1.2
The new-look magazine, which will be published on 4 October, will be
supported by a TV ad campaign, bought by Austin West Media, and
The magazine will have more features and increased pagination and
improved paper quality.