Emap’s pre-teen celebrity magazine, Big!, has closed following a
slump in circulation to around 60,000. The last issue of the fortnightly
title, which was relaunched late last year, was dated 2 February. Emap
has another youth title planned, code-named Project Onion.
Guardian Newspapers has promoted the ad manager, Stuart Taylor, to
deputy advertisement director. Steve Wing, advertisement manager of
Guardian Unlimited, has been appointed to take up the new role of head
of commercial development at Guardian Unlimited.
The new publishing company, Daniel Scott Publishing, has been appointed
by Mothercare to launch a paid-for customer magazine. Mothercare
Magazine will be a 132-page, bi-annual glossy targeted at pregnant women
It will be sold in 261 Mothercare stores from this week and has a print
run of 175,000.
Future Publishing is relaunching its PlayStation Power magazine as Power
in a bid to make it stand out in an increasingly crowded marketplace. It
will have a print run of 200,000 and around pounds 1 million will be
spent on marketing the new look.
Jon Humphrey (left), the advertising sales and development director of
the weekly gossip magazine, Hello!, is leaving to become marketing
director of Stratum Media, an e-commerce software engineering company.
Loretta Williamson is promoted to advertisement director.
The New Scientist has appointed the start-up, Do, for a one-off branding
project launching in the spring. The magazine previously used Circus for
its advertising. Jill Bottomley, senior marketing manager, said she
wouldn’t rule out working with Circus again in the future.
An internal inquiry has cleared The Mirror editor, Piers Morgan, of
’impropriety or wrongdoing’, following accusations of insider dealing by
The Sun. However, a statement by Trinity Mirror said it had asked its
solicitors to conduct a review of best practice regarding share
The group chief executive of GWR, Ralph Bernard, has welcomed the news
that the Government is planning to reform the regulations governing
cross-media ownership before the next general election. Bernard
reiterated his view that rules restricting radio owners to a 7.5 per
cent share of voice should be raised to 20 per cent.
Haymarket, the publisher of Campaign, launched the world’s first
international newswire dedicated to coverage of public relations last
week. PR Worldwire was launched in the US, Hamburg and London, and
offers daily news tailored for the PR business.
Mega Profile has become the first giant poster company to be accepted as
a member of the Outdoor Advertising Association. Mega Profile
specialises in printing and mounting giant PVC posters to mask
scaffolding on buildings undergoing renovation.
The advertiser body, ISBA, has renewed its call for advertising to be
considered as an alternative to the digital licence fee. The ISBA’s
director of advertising and media affairs, Bob Wootton, also accused the
Davies Report of burying the fact that the public would prefer
commercial funding of the BBC to an increase in the licence fee.
Alan Ruddock, editor of The Scotsman, is leaving the newspaper by mutual
consent. Ruddock has edited The Scotsman, which is owned by the Barclay
Brothers, for two years. The Scotsman’s circulation fell 4.9 per cent in
the six months to December to 75,757.
Emap Metro’s men’s style magazine, Arena, has been revamped by the
editor, Greg Williams. The front cover boasts a bolder design while, the
magazine has sharpened its approach to features and fashion.