Media: Things we like


Relaunch might be a bit strong but the Telegraph's business section is much improved as it attempts to take on The Times and we like the new compact sports section, even though we're bored of football Word Cup speculation already. Media buyers are already asking how long before the rest of the paper goes compact, but the Telegraph is hanging on resolutely to its broadsheet format.


We're not talking so much about the channel itself, which is undoubtedly impressive, but the advertising and marketing around the launch. The trailers on Channel 4 have created a buzz and have been impressively supported by inserts in national newspapers and the Evening Standard. The "warning: contains adult material" envelope was particularly well done. We also like Martin Sheen in the on-air promotions.


Everyone knows that Stella Artois is affectionately known as "wife beater" because its strong alcohol content is said to chemically imbalance its drinkers more than other lagers. So with this in mind, those brewing geniuses at Leuven have created a darker, stronger brew called Artois Bock. And simply put, it's brilliant. At 6.2 per cent it packs quite a punch but is arguably a more sophisticated brew than its weaker cousin. However, probably because it's so strong, it is also only available in bottles so far.


Five has found another gem in its new Friday night programme Hot Tub Ranking. The premise is that three men sit behind a mirror and judge five girls on their faces, body and all over look. All of this goes on under the scrupulous gaze of the programme's Japanese host Maya (pictured), who just happens to pronounce her "Rs" as "Ws". Hilarious when she asks the lads to "get ranking". We're almost as excited by the news that five has landed a major New Year coup by signing for the rights to show The World's Strongest Man. Roll on 1 January 2006.



Dum-dee-dum dee-dum dee-dah. "Shhh, children. It's The Archers." Two generations of toffee-nosed youngsters have received a thorough ticking off for daring to speak during Radio 4's "agri-drama" for the walking dead. Why anyone with a soul and a pulse - let alone the farming community for which it was created - can find plot lines no more eventful than a distressed pregnant heifer to be entertaining is one of broadcasting's great mysteries.

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