ITV deserves credit for moving its drama in the right direction, and this week's three-parter, featuring Emilia Fox as a sociopathic murderer, didn't disappoint. The performances were excellent, the plot chilling and the method of telling the story (revealing the murders and then explaining the motivation) was intriguing. It didn't do too badly in audience terms either - the first episode pulled in an average of 6.7 million viewers, giving the BBC's Castaway a good beating.
EMAP'S RESPONSE TO KISS' MASH FOR CASH MISTAKE
As the phone-ins scandal threatens to engulf the radio industry, you have to admire the Kiss Network managing director, Steve Parkinson, for his plain speaking. Kiss, the recipient of a severe rebuke from Ofcom last year, dropped another clanger last week when it gave listeners the wrong answers in its "Mash for Cash" promotion. After refunding the £1 entry fee to listeners, Parkinson said in a message on the Kiss website: "After investigation, I discovered that the producer has a made a genuine error by writing down the wrong name, and has been severely bollocked." Who needs auditors to investigate when a good old-fashioned tongue-lashing will do the trick?
A fashion-oriented title for children? Surely it must be rubbish. But surprisingly, Anorak looks like a winner. Published quarterly and distributed via clothes shops to parents, Anorak is colourful and provides plenty of interesting content. Where it really scores, though, is in the offer for advertisers; alongside conventional ads are a DPS for H&M to promote its children's wear - which features a range of stickers - and new-product promotions that include some well-crafted editorial copy.
AFTERNOON TEA WITH SUGGS ON VIRGIN RADIO
Not all celebrities can hack it as radio DJs, but Suggs, the Madness singer, is doing a fine job on Virgin Radio - he's just been handed a regular afternoon slot on the station. His easy banter and amusing stories work well alongside a good playlist and some solid promotions, and is perfect for the Virgin audience.
AND ONE THING WE DON'T ...
NIKE'S AIR FORCE 1 'CROCODILE' TRAINERS
Nike's new Air Force 1 trainers, made in a limited edition out of crocodile skin, really suck. It's not just that they cost £1,400 or that animal rights groups have taken the chance to slam the sportswear company for cruelty, but they look absolutely terrible, despite a skilled designer spending months perfecting them. You can watch his antics at www.nike.com/af1/ and laugh at the stupidity of the idea.