The BBC's new green website gives practical advice on how to cut your carbon footprint down to size, without being too preachy or campaigning. Advertising on the site will be introduced in a few weeks and will be managed by BBC Worldwide's in-house ad sales team. The site was devised and developed by the former Viz publisher Will Watt and focuses on four key areas: finance, food, home and travel. Overall, it aims to help users to incorporate energy-saving techniques into their daily routine, and also features the inevitable carbon-footprint calculator, which shows people how much pollution they are creating and how to change their eco-unfriendly ways.
THE GUARDIAN'S LATEST GIVEAWAY
We like to indulge our sensitive sides at times, so have enjoyed The Guardian's Great Poets of the 20th Century, a series of seven mini-books featuring the works of writers including WH Auden, Philip Larkin, TS Eliot and Seamus Heaney. While we were disappointed to see that the talents of Pam Ayres have not been featured, we have avidly collected each book and perhaps contributed to a welcome circulation boost for the title. Congratulations for a highbrow spin on the newspaper giveaway.
THE RETURN OF FORMULA ONE ON ITV
We got back into Formula 1 last season due to the epic battle between the Ferrari and McLaren teams, so it was good to see it back on screens last weekend with the Australia Grand Prix. Thanks to ITV, we were able to enjoy enhanced coverage, including full online action of the practice sessions and race. ITV also managed to land a blue-chip sponsor in Sony, and the coverage of the race itself (and the welcome highlights given the time difference) was extremely professional.
PATAPON ON THE PSP
Locoroco seemed to be the last video game to have a big impact on the ad industry (its pastel colours and cute characters seemingly influencing ads from the likes of Bupa and Robinson's), and Patapon (from the same game developer) could well find itself in the same category. The game is simple but highly stylised, as you control a group of tribal warriors by tapping out rhythms on the games console. But it's the look of the game that steals the show, and is being dubbed "video game as art" by gamers.
AND ONE THING WE DON'T ...
We've never quite understood the appeal of the Cheltenham Festival, a four-day glut of ponies jumping over fences cheered on by 50,000 drunken Irish spectators. This year proved even more of a letdown, with the first two days being called off after the wind made the "tented village" hospitality area off-limits to posh race-goers. The action might have warmed up towards the end of the week, when all the hype was about the battle between Kauto Star and Denman in the Gold Cup. By then, though, we'd lost interest.