NME Radio has spied a revenue-spinner that should also help up-and-coming music artists. The IPC-owned radio offshoot has launched its very own iPhone/iPod application via the iTunes store, where users can immediately download and buy tracks they hear being played on the music station. Listeners, if they are so inclined, can also text the NME Radio studio directly from the application. The station says it's the first radio station application of its kind, but you can expect more to follow.
The NatMag titles Esquire and Harper's Bazaar are going to weird and wonderful lengths to put rivals literally in the shade on the newsstand. The men's title is toughening up with its first-ever hardback edition for September while Harper's is super-sizing, with a bumper 330 pages. The novelty (and the fact that the coverprices remain the same) will undoubtedly appeal to consumers. Getting bigger and tougher certainly sends a message to competitors - expect war on the shelves of a WHSmith near you.
Sports stars using Twitter
Twitter has the capacity to be very tedious indeed but, in the right hands (those of the frustrated and apparently brain-dead sportsman), the Tweet can be a weapon of career destruction. How we laughed this week as departing Spurs striker Darren Bent almost scuppered his transfer prospects by abusing his club chairman in a Tweet, and then we chuckled some more when the Australia batsman Phillip Hughes revealed that he was dropped from the team in a Tweet. Clearly these people don't know when to shut up. If only ad people were the same.
We have been impressed with Andre's relative dignity since his split from his wife, Katie Price. Not only has Andre conducted a News of the World interview and managed to reveal precisely nothing about the split, but as Price (aka Jordan) headed off this week for a holiday in the sun with her cage-fighter boyfriend, Andre announced plans to address this year's Edinburgh International Television Festival. The Insania singer is planning to give a "masterclass" on the making of a reality TV series. With other celebs on the bill including Jeremy Clarkson and Ant and Dec, Andre will be under pressure to deliver.
AND ONE THING WE DON'T ...
BBC's calls for more protected rights
This week, the BBC called for the Government to expand the list of sports events that are protected for broadcast on free-to-air television. The BBC, which already has the Olympics and the football World Cup, wants rights extended to include the ICC Cricket World Cup and the Twenty20 World Cup, potentially depriving advertisers of access to these events. Let's hope the Government tells it where to go.