Media: TV channel Bravo is temporarily rebranding as Bravissimo

The Flextech-owned TV channel Bravo is temporarily rebranding itself Bravissimo and replacing its blue-and-orange on-air look with the green, white and red of Football Italia to promote the start of its coverage of the Italian game. Bravo is also running an ad campaign to support its acquisition of the Football Italia series, which includes a radio ad on talkSPORT.