Media Week 30 under 30: Zoe Blake, OMD

what’s something every media industry person should do before they’re 30?

Be a YES person. Say yes to working abroad, attending that Monday night networking event, helping a charity with their marketing, staying up all night to work on a pitch – you never know where these things will lead…

If you could only take one thing to a desert island, what would you choose and why?

My life-size ceramic badger; Sidney. Joke present years ago and now we are never to be parted