MEDIA: ZEITGEIST - The Roberts Gemini 1 model offers a killer application to boost digital radio's appeal

Soon the false dawns and broken promises will just be a memory because, at last, the digital radio revolution has arrived. There are some affordable portable sets in the shops - and even some for less than £30 on the internet. Chances are you will either be giving or receiving one this Christmas.

It's somehow appropriate that the market leader is Roberts, the Rolls-Royce of radio. And the model everyone is raving about is the Gemini 1 because, as well as crystal clear sound, it features what could eventually become one of digital radio's killer applications - a storage chip and a "rewind button" that lets you go back and listen again to something (a few seconds or even minutes ago) that you just missed. It also offers a digital record and playback function.

These won't stay on the shelves for long. Tell Santa soon.

Manufacturer: Roberts

Model: Gemini 1

Price: £200

Available: Nationwide distribution by the end of October

Become a member of Campaign

Get the very latest news and insight from Campaign with unrestricted access to, plus get exclusive discounts to Campaign events.

Become a member

What is Campaign AI?

Our new premium service offering bespoke monitoring reports for your company.

Find out more

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an alert now

Partner content