During her time at Granada, Holland worked at the broadcast and programme research department, whereshe was responsible for programme concept testing and research to support programme re-commissioning.
In her new role, reporting to the head of MediaLab David Fletcher, she will be responsible for commissioning research and consulting with clients on the use of Mediaedge:cia's communications planning tools.
Amanda Buckley and Kevin Ayadassen have also both joined the agency as planner/buyers.
James Whitmore, the managing director of Mediaedge:cia, said, "I am delighted to welcome these three talented individuals to Mediaedge:cia. I am confident that their experience and expertise will be a boost to the team, helping to further grow our business."
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