MediaVest appointed by European telecoms firm

- The Luxembourg telecoms group Tele2 Europe has appointed MediaVest, DMB&B's European media network, to handle its pan-European media planning and buying.

- The Luxembourg telecoms group Tele2 Europe has appointed MediaVest, DMB&B's European media network, to handle its pan-European media planning and buying.

The move follows the appointment of MediaVest on a local basis in Germany last year. The strategic development and co-ordination on the account will be carried out by an international MediaVest team based in Frankfurt, Germany.

Tele2 operates across Europe and specialised in the provision of international and long-distance telephone calls as well as internet services.