Mencap "Here I am" by The Corner

Rankin has shot the stills for the poster activity that forms part of Mencap's "Here I am" campaign, which wants to improve the public's understanding of people with learning disabilities.

The work drives the audience to the Mencap website, which is hosting the Understand Me tool, where Aeren, a 28-year-old woman born with a chromosome abnormality, is waiting to answer questions visitors may not have had the chance to ask before.

Celebrities backing the activity include Game of Thrones' Kit Harrington and comedian Jack Whitehall.

The "Here I am" campaign runs across TV, cinema and OOH from Friday 21 October.

Credits

Director of marketing and engagement at Mencap
Agency
Executive creative director
Copywriter
Art director
Chief strategy officer
Strategist
Business director
Account director
Media
Director
Producer
Edit company
Editor
Post-production
Audio post-production
Photographer
Illustrator

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