AgencyUncommon Creative Studio
SectorFMCG, Cosmetics / toiletries and Household products
Home and personal care brand Method has launched an integrated campaign by Uncommon Creative Studio.
The centrepiece of the activity is a film, directed by Jonathan Alric and produced by Jane Lloyd at Iconoclast, that "brings meaningful joy to everyday acts" and carries the sustainability message that everyone has the power to create change.
The streaming TV spot uses a soundtrack by Jarvis Cocker's band Jarv Is… and is supported by activations on social media, in print and out of home.