Michael Tack, the former client services director of Leagas
Delaney, died last Saturday at the age of 49.
Tack was highly regarded for his ability to hold clients’ hands when
they were presented with brave creative work and was responsible for
persuading advertisers to approve challenging campaigns, such as
’Firips’, the award-winning radio campaign for Philips, developed by
Tack died in hospital following a two-year fight against cancer. He
leaves behind his wife, Valerie, and daughters, Laura and Ellie.
Simon Jones, deputy chairman at Interbrand Newell & Sorrell, worked with
Tack at Leagas Delaney. ’He had more integrity per square inch than
anyone I’ve ever met. He was totally unflashy and only spoke when he had
something proper to say, which is why clients trusted him,’ Jones
’He was unequivocally the most decent bloke I have ever worked with. His
sheer integrity won everybody over. He was extraordinarily efficient and
quite old-school in his way of doing everything properly,’ Jerry
Fielder, chairman of Leagas Delaney, said.
Tack began his career as a graduate trainee at Benton & Bowles in the
70s. From there, he went to French Gold Abbott and then moved to Leagas
Delaney, before joining Collett Dickenson Pearce. He returned to Leagas
Delaney and then moved to McBain Noel Johnson, which became the Open
Agency last year.
All are welcome to attend the funeral at St Mary’s Church, Wimbledon, on
Saturday, 4 December at 12.30pm. The family has requested that friends
do not send flowers but instead make a donation to a cancer charity of