Ron de Pear, MindShare’s client services director, is leaving the
agency to pursue other interests.
Nick Emery will now add the client services role to his existing
responsibilities as strategic development partner for MindShare
De Pear, who has been with MindShare and J. Walter Thompson for 27
years, leaves just one year after being promoted to the new client
His promotion followed the exit of Michael Quilty, the managing director
of MindShare Europe, in late 1998.
De Pear, who was appointed managing partner of MindShare Worldwide when
the agency launched two years ago, was responsible for managing clients
such as Kellogg, Ford, Warner Lambert and Kodak as well as heading the
agency’s international department of managing partners.
De Pear said: ’It is time to move on. There has never been a more
exciting time to be in media and I am looking forward to the next
Dominic Proctor, chief operating officer of MindShare, said: ’We will be
sorry to see Ron go. He has done much to ensure the successful launch of
MindShare and we wish him success in the future.’
Emery will now work alongside Proctor, initially focusing on integrating
MindShare’s specialist units with the agency’s US multinational client
Emery said that he would be making some changes to the structure of
MindShare Worldwide both in London and overseas.
He said: ’We have 25 of the top 50 worldwide accounts, so we have to
grow what we’ve got. But we should also be more passionate about getting
Last week MindShare announced its US operating structure with the
appointment of Jean Pool as president of operations, Peter
Chrisanthopoulos as president of national broadcast and programming and
Ray Simko as president of strategic planning. All three will report to
Irwin Gotlieb, the chairman and chief executive of MindShare US.
MindShare is now present in 46 countries and plans to open an office in
Buenos Aires in the next few months.