MindShare on lookout for top talent

MindShare is scouring agencies for high achievers in a range of fields and will recruit two managing partners to cope with pounds 103 million-worth of new business and net more clients in 2000.

MindShare is scouring agencies for high achievers in a range of

fields and will recruit two managing partners to cope with pounds 103

million-worth of new business and net more clients in 2000.



The managing partners, whose names will be announced in the new year,

will take charge of MindShare’s heavyweight accounts, particularly its

online and digital business. It has won seven digital accounts this

year, including Handbag.com.



MindShare is also looking for heads of buying, strategic planners,

client service directors and specialists in a range of areas including

business-to-business and direct media.



’The more top people you have, the more you win,’ said MindShare’s chief

executive Mandy Pooler. ’The day we forget we are a service business is

the day we die.’



On the overseas front, WPP-owned MindShare will open its first offices

in the US and Canada in the early part of next year, completing the

construction of a global network.



’Two years ago we had nothing, not even a name,’ said Dominic Proctor,

CEO of MindShare Worldwide. ’Now we have 50 companies around the

world.



In the future they will become handful of truly classy global media

companies. Spin-off agencies like Optimedia and Universal McCann will

find it hard to survive.’



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