Mirror Group is extending its regional reach with an agreed pounds
279 million bid for the sixth largest regional newspaper group, Midland
The deal, subject to approval from the Monopolies and Mergers
Commission, will add 44 newspapers, including leading titles such the
Birmingham Post, and 34 specialist magazines to Mirror Group’s
The acquisition underlines Mirror Group’s objective to establish a
strong presence in UK regions, particularly the Midlands, where 10 per
cent of its newspapers are circulated. It is also seeking to extend its
cross-title advertising opportunities and integrate printing and
David Montgomery, chief executive of Mirror Group, said he believed the
acquisition would lead to immediate savings of pounds 5 million.
MIN’s chief executive, Chris Oakley, is set to become a member of the
Mirror Group board and its chairman, Sir Norman Fowler, will chair a new
regional board for the Midlands.