The company is working with AAR on the brief andhas contacted several digital agencies to invite them to pitch for the business.
All of the brand’s userexperience work has previously been handled in-house. Pitches are expected to take place in September.
Moneysupermarket.com is also holding pitches for PR and experiential briefs as it seeks new ways to engage with customers.
The user-experience pitch does not affect Mother, which won the company’s £25 million advertising account in 2011 after going head-to-head with Bartle Bogle Hegarty. Dare, the incumbent, did not repitch.