Monocle to embark on 24-hour radio show

LONDON - Monocle magazine is boosting its podcast activity with the launch of a 24-hour radio show called 'Monocle 24', later this year.

Monocle: launches 24-hour radio show
Monocle: launches 24-hour radio show

The move is an effort to build on the success of the title’s weekly podcast, 'The Monocle Weekly', available on its website Monocle.com and on iTunes.

The podcast, founded a year ago and featuring discussions, previews and interviews, is having a refresh to its format and has signed The Spanish Tourist Board as a sponsor.

Tyler Brûlé, Monocle’s editor-in-chief and host of the podcast, said: "We've had an overwhelming response from our listeners.

"Not only has it grown our subscriber base and boosted sales of the magazine, but it allows a regular, open discussion that embodies what Monocle is about – global affairs, business, culture and design."

According to Monocle, 'The Monocle Weekly' has a monthly average download of 250,000.

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