Morecambe and Wise song brings sunshine to Coke ad

Coca-Cola has turned to Morecambe and Wise's Bring Me Sunshine for the soundtrack to its follow-up to last year's "I wish" campaign.

Created by Mother and directed by Frederic Planchon, the ad stars a man who travels the streets with a mobile icebox delivering bottles of Coke to passers-by while his ghetto blaster blares out a version of the famous tune by the country singer Willie Nelson.

The spot has been created for the UK, with the possibility of an international roll-out later in the year. It breaks on national TV next week.