Billington joins Crocodile from COI, where she was the marketing manager, and has more than ten years of experience in branding, planning and campaign development. Before working at COI, Billington was the communications manager for e-learning for City and Guilds. "Having Rachel on board further strengthens our direct marketing capability. Her experience has given her the ability to combine strategic thinking with practical campaign delivery, exactly what we need at our agency," Fiona Stevens, the director of marketing and strategy at The Crocodile, said.
The Crocodile, the strategic marketing agency, has appointed Rachael Billington as a senior account manager of direct marketing across its Nectar and Chevrolet business.