Taylor will lead the teams that deliver content to national, regional and local customers across all Emap Radio's brands. His focus will be on engaging listeners and delivering sponsorship, promotions and other non-traditional revenue streams.
Taylor has worked at Virgin for the past ten years, where his roles have included group enterprise director. He has been the station manager for two-and-a-half years.
He will be based at Emap Advertising, and will report to Dee Ford, the group managing director of Emap Radio.